Alternative Apparel

Founded in 1995, Alternative is a fashion lifestyle brand best known for comfort, simplicity and its commitment to sustainability. Through innovative apparel design and involvement in purposeful causes, it aims to connect people, inspire creativity and catalyze change. Alternative's Design Studio is located in Atlanta with an additional showroom in New York City. Corporate headquarters are also in Atlanta, Georgia. Our retail stores are located at Abbot Kinney in Los Angeles, Hayes Valley in San Francisco, and Soho in New York City. You can find their Size and Fit Guide here



BA Uniforms is a licensed wholesale distributor of Alternative Apparel. Shop online at or you can request a wholesale catalog with the best wholesale products including hoodies, jerseys, joggers, sport and fleece apparel. Alternative Apparel is committed to sustainability, by purchasing Alternative Apparel products you are investing in the products that are up to 80% made of sustainable material. Additional most of the factories that we work with are Worldwide Responsible Accredited Production comapnies. For international Alternative Apparel orders please email